
MOM: GROW YOUR BUSINESS
USING TWITTER TO GROW YOUR BUSINESS WORKSHOP
Are you tired of constantly hunting for your next customer? Are you spending a lot of
time, money and energy advertising, marketing and attending networking meetings,
but not getting enough sales? Wouldn’t it be nice if your customers found you
instead? Even better, how would you like it if people you don’t even know were
busy promoting and recommending you and your business to others while you’re off
spending time with your family?
In this hands-on, “get-it-done” workshop, the MomGYB trio of mompreneurs will
teach you the exact strategies they use to attract their ideal clients via the amazing
resource that is twitter. Learn how to put this powerful, free tool to work growing
your business in only 15 minutes per day.
We’ll teach you how to create an authentic online presence that makes people want
to know more about you and the work you do, as well as makes others happy market
your business for you! Our system will help you generate warm leads that easily
convert to buying customers. And we’re not just going to tell you how to do it—we’ll
be mentoring and giving you hands-on support as you do the work yourself.
Click here to see the full agenda for this Twitter Workshop
2009 Copyright - Mom: Grow Your Business
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Twitter for Business? "As a business, you can use it to quickly share information with people interested in your company, gather real-time market intelligence and feedback, and build relationships with customers, partners and other people who care about your company." Twitter
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Part of Marketing Plan "Twitter is an essential part of your social media platform and your overall Marketing Map." - Mary Hickman Kruszewski, MHK Marketing Group
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Build Relationships "Twitter is an essential tool for building relationships with potential customers." - Lara Galloway, The Mom Biz Coach
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Sell your Products "Twitter is the fastest way for me to launch new products & get sales." - Melissa Lierman, of TimeOutMom.com
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Value in Connections "Every day, millions of people use Twitter to create, discover and share ideas with others. Now, people are turning to Twitter as an effective way to reach out to businesses, too. From local stores to big brands, and from brick-and-mortar to internet-based or service sector, people are finding great value in the connections they make with businesses on Twitter" Twitter
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Twitter for Business? "As a business, you can use it to quickly share information with people interested in your company, gather real-time market intelligence and feedback, and build relationships with customers, partners and other people who care about your company." Twitter
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TWITTER - Get Ready to Jump In and Get it Done!
Part 1 - Tuesday, September 29th, 2009 - 9:30am to 12:30noon = In Person Twitter Workshop in Royal Oak Michigan at Red Run Golf Club
Part 2 - Wednesday, October 7th, 2009 - 8:00pm to 10:00pm = Twitter Webinar Online in your PJs at Home
*Limited Seating Available * You must pre-register * No Walk-Ins*
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USING E-NEWSLETTERS TO GROW YOUR BUSINESS WORKSHOP
E-newsletters are the hottest way to connect with your customers and prospects to
create a strong, on-going relationship. With e-newsletters, you’ll reach customers
quickly and easily, receive statistics on who’s reading which e-mails, and can have
your customers share your message with friends, family and assocates.
E-newsletters feel personal because they arrive in users’ inboxes, and users have an
ongoing relationship with them. Newsletters can be used to let your customers know
about: new services and products, upcoming events you are offering, special offers
and coupons - all to drive business to your web-site, service, or store.
E-newsletters offer a significant cost savings over traditional direct mailings and is
part of the "go green" movement. You'll find you’re spending less on paper and
postage, and more on quality and frequency. This workshop will show you how to
collect e-mail addresses, get your first e-newsletter in place, and understand the
tools for interpreting the success of your e-campaign.
We will also teach you how to turn your E-newsletters into blog posts, which then
you can feed into your twitter account. We will show you how to drop a widget into
your web-site and your blog to collect e-mail addresses from your visitors who are
interested in getting your newsletter. There is no better warm market than one that
wants to get an e-mail from you!
E-NEWSLETTERS - Get Ready to Jump In and Get it Done!
Thursday, November 19th, 2009 - 8:00pm to 10:00pm = E-Newsletter Webinar Online in your PJs at Home Get Comfy, Relax, Grab a Glass of Wine & Join Us !
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USING PODCASTING TO GROW YOUR BUSINESS WORKSHOP
Learn how to use one of the newest tools in the Social Media world. You will learn
how to create your own radio show and connect with listeners all over the world.
Then you take these radio shows and turn them into podcasts that you load onto
your web-site or blog. This is an awesome tool to make connections with your
customers. It reinforces and builds your brand on a whole new level.
We will be working with BlogTalkRadio. It is a social radio network that allows users
to connect quickly and directly with their audience. Using an ordinary telephone and
computer hosts can create free, live, call-in talk shows with unlimited participants
that are automatically archived and made available as podcasts. No software
download is required. Listeners can subscribe to shows via RSS into iTunes and other
feed readers.
We will teach you how to create a podcast and then show you how to promote it on
your web-site, blog, and twitter account. You will learn how to take your archived
podcasts and put them into your web-site and blog. Using podcasting will take your
business to a whole new level.
PODCASTING - Get Ready to Jump In and Get it Done!
Part 1 - Tuesday, January, 2010 - 9:30am to 12:30noon = In Person Podcasting Workshop in Royal Oak Michigan at Red Run Golf Club
Part 2 - Wednesday, January, 2010 - 9:00pm to 11:00pm = Podcasting Webinar Online in your PJs at Home
*Limited Seating Available * You must pre-register * No Walk-Ins*
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MOM:GYB Workshops
Sept 2009 Twitter
November 2009 E-Newsletters
January 2010 Podcasting
March 2010 Blogs
May 2010 SEO
Helping Mom Entrepreneurs to Get it Done & Grow their Businesses !
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USING BLOGS TO GROW YOUR BUSINESS WORKSHOP
Blogs are critical to your business! Blogs let your customers really get to know who
you are and how you operate. Blogs establish a relationship and trust with your
customers. They work for you 24 hours a day and are essential to growing your
business.
Content drives the Internet, and using the right words in the right way will
determine not only how well your site converts visitors into sales. Blogs help your
web-site rankings with search engines like Google and Yahoo and how many links
you get.
Now that blogging has become the smartest strategy for growing an authoritative
web site, it’s your copywriting and content marketing skills that will set you apart
and help you succeed. Plain spoken words designed to focus on the needs of the
reader, in an overly-crowded marketplace - copywriting techniques allow you to
capture attention and convert it into trust, sales, and profit. We will help you: get
traffic, gain subscribers, attract links, and sell something!
BLOGS - Get Ready to Jump In and Get it Done!
Part 1 - Tuesday, March, 2010 - 9:30am to 12:30noon = In Person Blog Workshop in Royal Oak Michigan at Red Run Golf Club
Part 2 - Wednesday, March, 2010 - 9:00pm to 11:00pm = Blogging Webinar Online in your PJs at Home
*Limited Seating Available * You must pre-register * No Walk-Ins*
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USING SEO TO GROW YOUR BUSINESS WORKSHOP
What is SEO? What is Search Engine Optimization? Why is this important to my
web-site and business? How do I get listed higher up on search engines like Google
and Yahoo? What are Keywords? What do Keywords have to do with Search Engine
Ranking? What can I do every day and every week to constantly be improving my
Search Engine Ranking?
What is SEO or Search Engine Optimization?
SEO is the active practice of making changes to a web site by improving internal
and external aspects of that site in order to increase the traffic that site receives
from search engines like Yahoo, Google, MSN, and AOL.
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What does Optimize my Web-Site mean?
Optimizing your site means making changes to your web-site's structure, content,
behind the scenes tags, and employing external strategies to help you get better
rankings on the search engines.
Why does your web-site need SEO or this Search Engine Optimization?
It's great to have a web-site and that is a huge step for a lot of businesses.
However, just having a web-site out there in the world wide web doesn't magically
bring you business. So many people think "I have got my web-site out there now everyone
is going to know about my business and the money is going to start pouring in and I am going
to make those Internet Millions everyone is talking about!". However, if someone is trying
to find your product or service by using a search engine like Google or Yahoo and
your web-site come up as the 101st Listing way down on Page 10... Do you think
someone is going to pass up 100 other businesses to get to your web-site?
Why do I want to improve my rankings or where I am listed on the Search
Engines?
Every day more and more business is done on the web. People are looking for your
type of business, product, and service. But if they can't find you, then they can't buy
from you. To maximize the number of searchers (aka customers) coming to your
site, you must take specific actions to attract visitors to your site from the major
Search Engines like Google ,Yahoo, MSN, and AOL. The more people visiting your
site, the more potential there is for you to sell your service or product which
hopefully translates into more sales for you.
How do I optimize my site and improve my rankings ?
There are dozens of internal and external factors that you have control over that
you can change to optimize your site for better rankings. This is a logical and linear
step-by-step process that takes time, effort, and energy to employ. Some changes
are quick and fast and others take longer. We will walk you through a proven
10-step plan for optimizing your web-site. Every single person that we have worked
with on SEO has seen dramatic improvements on their rankings for their web-site.
Every single person we have worked with has a Top 10 placement on Google and
Yahoo for at least one of their keyword phrases after they have completed our
10-Step SEO Program.
SEO - Get Ready to Jump In and Get it Done!
Part 1 - Tuesday, May, 2010 - 9:30am to 12:30noon = In Person SEO Workshop in Royal Oak Michigan at Red Run Golf Club
Part 2 - Wednesday, May, 2010 - 9:00pm to 11:00pm = SEO Webinar Online in your PJs at Home
*Limited Seating Available * You must pre-register * No Walk-Ins*
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"Turn strangers into
Friends.
Turn friends into
Customers.
And then... do the
most important job:
Turn your customers
into salespeople."
-Seth Godin